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Before the first printing press was successfully invented by Johannes Gutenberg, only 30% of Europe's population can read. 70 years after it was invented, 80% of Europe's population can read. On the other hand, 70 years after Louis Daguerre invented the first practical photographic process, almost everyone had a Kodak camera.
Kodak camera
Visual Messages
According to Lester (1995), visual messages have the power to inform, educate and persuade an individual and a culture. People are taught to read words but are not taught to read pictures.
The important organ to use in visual media is the eyes.
Trends
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Infographics - graphic visual presentations of information and knowledge
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Social Networking Sites (SNS) - common ground between everyone residing in the Internet
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3D Imaging - made more mainstream in the 21st century; more realistic visual experiences
These are information in visual representations which includes prints, abstracts, analogues, illustrations, and digital reproductions.
Sample Infograph- Tweeter
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